The Social media is nothing less than a mountain of money for celebrities, due to their popularity brands use it to promote themselves while Bollywood stars earn money.
The report cites sources as saying that the rate of share an Instagram Story is lower, while a Story with a link rates more, while a blank Post price less than a post with a BRAND share. The price is quite high.
According to reports, @Virat Kohli, who has 25 crore Followers, charges Rs 3.5 Crore to Rs 5 Crore per Post.
The Deepika Padukone, who has 7.41 Million Followers on Instagram, Charges Rs 1 to 2 Crore per Post.
Apart from this, “Priyanka Chopra“, who has 8.77 Million Followers, earns up to Rs. 2 Crore per POST.
The Shraddha Kapoor, who has more than 8 crore followers on Instagram, Charges up to Rs 1.5 Crore per Post.
The Alia Bhatt, who has 7.74 lakh Followers, Charges between one or a half to two crore rupees for sharing a post.
The Katrina Kaif, who has 7.28 Million Followers, Charges up to Rs.1 crore per (Instagram) post.
According to the Report, a person who works with these well-known personalities told the Indian media on the condition of anonymity that it is not necessary for a celebrity to become their ambassador for any brand.
The chief executive officer of a social media influencer company says that while celebrities try to earn as much as possible from Instagram, they want as much exposure from the platform as long as they are famous.